/ Kunde
Ab geht die Lutzi! Festival

Social Media Content
At the Ab geht die Lutzi! Festival 2025, we at haut[nah] were responsible for the entire social media content production – featuring professional photos, atmospheric day recap videos, and artist reels captured directly on the festival grounds. The highlight: We rebuilt the existing TikTok channel from the ground up, engaging the community with live content from the festival grounds and the campsite.
/ Herausforderungen
Producing social media content during a festival presents unique challenges for marketing teams – especially when content needs to be published daily. Lighting conditions change by the minute, acts rotate quickly, and content must be produced, edited, and approved in real time. With our agile workflow, mobile editing stations, and an experienced team, we at haut[nah] ensure that marketing teams are relieved of this burden and receive content that is ready to use – efficiently produced, professionally polished, and ready for publication. This allows the focus to remain on what matters most: maximum visibility and an authentic festival presence on social media.








Whether it's photos, shorts, reels, or a TikTok strategy – we provide modern content production for festivals. Are you planning a festival and want to boost your social media reach?